9 September 2004

Imagination Technologies Enables EPG on DAB at IBC 2004

Digital Radio Technology Leaders Ensigma Debut Electronic Programme Guide Support

London, UK: Ensigma a division of Imagination Technologies will be demonstrating Electronic Programme Guide (EPG) support for DAB digital radios at the International Broadcasting Convention (IBC) in Amsterdam.

Ensigma's EPG receiver and front-end software can be seen on the WorldDAB stand (Hall 10, Stand 411). The software enables users to browse programmes for a single station or all programmes on at a particular time, and to select them for scheduled listening or recording to SD memory card. The EPG will be demonstrated on the advanced Bug DAB digital radio from world leading DAB radio manufacturer, PURE Digital, which is already widely commercially available.

Says David McBrien, VP Business Development, Imagination Technologies: "The EPG enables radio listeners to search the listings of digital stations they receive, then select a programme, or set a reminder up to seven days in advance. It brings the functionality we now take for granted in digital television broadcast to DAB digital radio and is set to permanently change the way listeners interact with their radios."

Both Ensigma and PURE Digital have been actively involved in the WorldDAB EPG TaskForce's development of a new open standard EPG. Field trials have been in progress in the UK and Canada over the last few months and broadcasts of the new EPG format will be on air from Q4 2004. PURE Digital is expected to have the first EPG-enabled consumer products, starting with a software update for The Bug by the end of 2004. The USB-enabled Bug radio can be upgraded with new functionality by the user using software downloaded from PURE's website.

Ensigma has unparalleled know-how in the development and deployment of DAB technologies. Its innovations include the first 16-bit implementations of the audio codecs used in DAB applications; the first low cost DAB implementations, enabling sub-£99 digital radios; supporting the lowest power receivers in the market, ensuring market-leading battery life for handheld DAB receivers; MPEG-4 video decode over DAB; combining multi-standard DAB and DVB-T reception in a single SoC solution; and now EPG implementation.

IBC is the world's leading event for professionals involved in the creation, management and delivery of entertainment content and will take place at the Amsterdam RAI from 10 - 14 September 2004.

DAB EPG broadcast services at IBC will be provided by Unique (UBC Media Group). Unique's EPG Management system is currently being used on the first international EPG field trials as well as a range of services for Capital Radio and Chrysalis radio stations and service providers on nine commercial DAB Multiplexes around the UK.

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