Ideaworks3D is the world's leading developer of advanced technologies for rich-media mobile applications. Headquartered in central London, Ideaworks3D is privately held and has been self-funded since its founding in 1998.

Building on over 8 years of R&D and development experience in mobile multimedia, mobile interface design, game development, 3D rendering, binary and image compression, code portability, security and mobile networking technology, Ideaworks3D delivers enabling software and turn-key solutions for the development and deployment of advanced, connected mobile games and multimedia applications.

Ideaworks3D's AirplayT native mobile execution environment reduces cost and speeds deployment across multiple software environments and hardware architectures. Airplay is a cross-platform portability technology that delivers binary compatible native code across ARM-based mobile devices.

The resulting application can be deployed to all supported operating systems and devices without further porting or any requirement for additional graphics rendering engines on the handset.

Successfully licensed to the industry since 2003, Airplay is today at the heart of many ground-breaking mobile games for BREW, Symbian OS, Windows Mobile, N-Gage and Java.

Read more at www.ideaworks3d.com