Posts by David Harold


About David Harold

David Harold is VP of Marketing and Communications at Imagination Technologies. David worked for several advertising and PR agencies promoting everything from fashion to valves before specialising in technology. David joined Imagination in 1998 and has been with the company through its rebranding from VideoLogic, its entry into the console and mobile markets, the launch of the Pure brand, and the launches of key products including Pure radio, the acquisition of Caustic ray tracing and Imagination’s Ensigma, Meta, PowerVR and Flow IPs.

I don’t think many would disagree that the key technology trend of the 21st century so far has been the advent of mobile. However today I think we are on the verge of a huge shift towards another driving paradigm – smartness. Mobile has had huge social benefits – from connecting us to help and community, to enabling access to … Continued

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Imagination reached out to 428 technology users from across our connected society as part of its Technology of the Future Survey, which explored user attitudes to new technologies, like wearables and the Internet of Things, as well as the social impact of technology on our security and privacy. Some of the findings showed interesting attitudes to the way technology is … Continued

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Over the summer, Imagination reached out to 428 technology users from across our connected society as part of its Technology of the Future Survey, which explored user attitudes to new technologies, like wearables and the Internet of Things, as well as the social impact of technology on our security and privacy. Some of the findings showed interesting attitudes to the … Continued

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Via Engadget we have this exciting first report on TI’s OMAP5, which includes PowerVR. OMAP5430 and OMAP5432  reportedly combine a dual-core 2GHz ARM Cortex-A15 with PowerVR SGX544MP2 to deliver blistering performance for mobile computing and smartphone applications.

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The latest in innovative, high tech electronics have been showcasing the very best of British manufacturing at the Department for Business, Innovation & Skills (BIS) in Westminster. Mark Prisk, Business Minister met with Tony King-Smith – Vice President Marketing, Imagination Technologies Group plc – during his visit to the Electronics Showcase. UK designed and manufactured electronics and components have been … Continued

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Imagination Technologies has chosen Bristol as the location for its latest R&D facility and Silicon South West is hosting a  networking event to welcome Imagination Technologies to the city. “Next Generation Multimedia & Communications Technologies” will be held by Silicon South West on 19 January 2012 at The Bristol Hotel, Bristol. This event is a perfect opportunity for all design engineers … Continued

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VoLTE is the future of cellular voice communications and it’s exciting to see it open up a wide range of new use cases and capabilities for voice-based communications. Carrier network interoperability can be very complex and achieving outstanding voice quality is difficult across varied network conditions. Plus, achieving highly reliable performance on a diverse range of mobile device chipset architectures … Continued

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Rich, responsive graphics take your UIs, games and more to the next level With gaming, streaming video, advanced user interfaces and stereoscopic 3D becoming more prevalent in smartphones and mobile devices, a mobile applications processor’s graphic abilities have never been more important. TI’s OMAP 5 processor includes a dedicated 2D graphics core as part of its high-performance, low-power design, in … Continued

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