Category: Artificial Intelligence (AI)


In the early 1980s, TV was full of exciting new fantasies about how technology would change our lives. From digital watches that would make us invisible (Gemini Man, a tech sadly still not here), through vehicular fantasies like Airwolf, to the full body augmentation of the Bionic Man/Woman. None captured my imagination more than Knight Rider, in which David Hasselhoff’s … Continued

Read More

Welcome to the first of new series of blog posts where on a monthly basis we will be exploring some of the big issues facing the industry right now. We will do so by asking a question to experts in the industry and also the expertise within our company. The first question is simply: “is AI overhyped?” Imagination recently entered … Continued

Read More

As a former technology journalist it’s not often I find myself bamboozled by technology, but the other day it happened. I was in the process of upgrading from one generic fruit-related smartphone device to another when something seemingly remarkable took place. I took the ‘new’ device out of the box and placed it on the table next to the old one … Continued

Read More

As technology buzz words go, we think you’d be hard-pressed to find two that are more prevalent right now than neural networks and artificial intelligence; and with good reason. They are widely in use today, powering the image recognition in your favourite (or not so favourite) social media platform; the speech recognition systems on your intelligent connected speaker, and the … Continued

Read More

If you’ve been paying attention to the neural network scene recently, and really, why wouldn’t you be – you’ll be aware that it’s a market that’s really getting a lot of attention. In fact, machine learning and deep learning are threatening to become terms that even your mother will be familiar with. If, by the way, your mother doesn’t yet … Continued

Read More

My mother is a retired nurse. She’s an intelligent woman, and when it comes to caring for patients, really knows her stuff. The other day I told her I was working on launching Imagination’s new neural network accelerator. “What do you mean?” she asked – having, of course, only ever really thought about neural networks when doing her surgical rotation … Continued

Read More

For many, PowerVR is closely associated with graphics technology, from the early days of desktop PC gaming to arcade consoles, and later to home consoles and then, of course, to mobile. Indeed, we’ve recently celebrated our 25th anniversary in a series of blog posts. However, PowerVR also includes a range of other IP for vision and AI applications. This week, … Continued

Read More