Category: Consumer multimedia


This blog post introduces GRLAA (GRadient Line Anti-Aliasing), a relatively simple and efficient method designed to cope with aliased lines, which can often crop up in automotive navigation applications. In the discipline of signal processing, there is a specific sampling frequency called the Nyquist frequency. When sampling a signal at a frequency lower than the Nyquist frequency, the signal reconstructed … Continued

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The automotive market is one of the most exciting sectors in the technology ecosystem, and as a result the industry is constantly fluctuating and evolving in order to keep at the forefront of new technology. This means the underlying hardware which powers the system must not only deliver great performance but must also be versatile. The automotive industry is a … Continued

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It’s been six months or so since our last PowerVR Tools and SDK update but the latest version has arrived, bringing with it a number of enhancements. Tools In terms of our tools, we’ve carried out a number of improvements thanks to your feedback regarding the 2016 R2 release. First, let’s talk about PVRGeoPOD. The standalone version now features an … Continued

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360° VR panorama videos have been trending on YouTube since the viewing feature was introduced in 2015. Even without a VR headset they offer a uniquely immersive experience. What I’m referring to are mostly live action movies shot with a growing list of 360° video capable cameras. These panoramas are actually two 360×180 equirectangular 2D images stitched together and projected … Continued

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In early March 2017, Imagination held its annual Tech Summit, at which we presented a day of discussions with our execs and partners, as well as in-depth presentations. A wide range of subjects was covered, from AR and VR through to heterogeneous compute and IoT security. Of course, we also talked about the latest developments in our PowerVR GPU IP, … Continued

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Update: We have now announced our first Furian-based core: the PowerVR Series8XT GT8525: find out more details here. Things move fast in the world of graphics. We announced the first PowerVR Rogue licensable GPU IP in 2012, a year after revealing the microarchitecture, and we’d been working on it for some time before that. Six years on from peeling back … Continued

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As we said in this post last month, Imagination is once again at GDC to demonstrate our leadership in mobile graphics. On the first day of the event we hosted a very successful, packed-out panel session on ‘The Future of VR and Mobile Graphics’. This was a very thought provoking session featuring experts from companies that spend a lot of time … Continued

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Last year we debuted a collection of PowerVR ray tracing demos designed to improve significantly the aesthetics of real-time and offline rendering. One particularly exciting use case is the interactive lightmapping feature embedded inside the soon to be released update to Unity 5. Even though Imagination is primarily known for the hardware GPU IP we license to silicon vendors, we embraced Unity’s write once, … Continued

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The title of this post uses the word ‘revelation’ instead of ‘revolution’ because mobile game engines are only inching their way toward using full-on ray tracing. The mobile game community wants ray tracing but the roadblock has been the lack of hardware fast enough to keep up with the challenging frame rates. This is where Imagination’s optimised for mobile, PowerVR … Continued

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In the first half of last year, the technology industry was taken somewhat by surprise when it noticed that Google’s Chromebook project was working. With a perceived lack of performance and the initial requirement for internet connectivity for the device to be usable, many predicted that Chromebooks, in general, would not take off. However, data from last year revealed that … Continued

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