Imagination Blog

In a recent blog article, I covered a few announcements from MWC related to chips using MIPS CPUs for IoT and M2M applications, a market that is set to continue growing exponentially in the next decade. Executives at Cisco are predicting that the IoT phenomenon will be worth $19 trillion over a ten year period from 2013 to 2022. This … Continued

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Over 7 billion people call Earth home but only about a third own a mobile device. This means there is vast potential for companies to innovate and bring the exciting mobile web experience to new consumers, especially in fast-growing markets such as South America, South-East Asia, Eastern Europe and many others. Imagination plays a vital role in the complex infrastructure … Continued

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Every day we hear some new horror story about security, whether it’s consumers impacted by phishing or other intrusions in their own applications and devices, or via enterprise breaches in an increasingly long list of corporations. Security matters While we would hope that consumers and enterprises are paying attention (and doing something about it), some new studies came out this … Continued

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When the HSA Foundation was officially introduced back in 2012, I remember being on a conference call with our EVP of marketing Tony King-Smith and Patrick Moorhead*, founder and president of Moor Insights & Strategy. Patrick was working on a whitepaper (you can read it here) and was talking to the founding members to get more background information on how … Continued

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Having managed several university programmes for some of the world’s leading semiconductor companies, I have found that there are three reasons why companies should engage with academia: Recruitment – to find people Research – to discover new ideas Marketing – to influence the broader market It’s this last topic – Marketing – that mystifies most companies. There’s a general misunderstanding … Continued

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Vulkan™ is a next-generation, high-performance graphics and compute API developed by the Khronos Group. Previously known as glNext, Vulkan has been designed to address some of the shortcomings of the original OpenGL® API which was introduced 22 years ago. Here is a summary of Vulkan extracted from the official press release: Ground-up redesign of the API: enables high-efficiency access to … Continued

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On Monday at MWC 2015, Imagination announced that its MIPS CPUs have been deployed in a range of LTE chips from Altair and Sequans. Both vendors are taking full advantage of the unique multi-threading capability in MIPS I-class CPUs which offer reduced power consumption and superior performance when handling multiple latency-sensitive tasks simultaneously. Leading LTE chip makers using multi-threaded MIPS … Continued

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Even though most headlines at MWC 2015 will tend to focus on flagship devices, a lot of the growth in mobile at the moment is coming from emerging markets where sub-$100 smartphones are selling in large volume. Today we are introducing PowerVR G6020, a new and highly efficient Rogue GPU that provides an ideal solution for the ultra-affordable mobile market … Continued

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Jeff Bier wrote in his monthly column that CES 2015 marked the year when the Internet of Things (or what I’d like to call connected devices) began to see. Whether it’s a sports camera, smartphone or a professional DSLR, most video content of the future will be encoded using formats such as H.265 or VP9, two state-of-the-art compression standards that … Continued

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This year MWC and GDC 2015 are happening during the same week which is unfortunate for me because I really enjoy going to both events. Although attended by different demographics, a common theme you will be hearing next week is how the exponential increase in performance is paving the way for console-quality graphics on next-generation embedded devices, including smartphones and … Continued

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This post serves as a quick start guide of how you can add the PVRTrace libraries to your own OpenGL ES application and begin capturing traces. We will use the PowerVR SDK example applications to demonstrate the process. We will be attaching the trace libraries to Windows 32-bit applications here. Dynamically linked libraries are also provided for all other platforms, … Continued

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There are several probes already out there for developers writing code for MIPS-based processors but today I’d like to focus on a recently announced debug adapter based on the Bus Blaster design from Dangerous Prototypes. For those who are not familiar with Bus Blaster, it is a JTAG probe used for embedded processors, FPGAs, CPLDs, flash, and more; it features … Continued

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