Imagination Blog

Recently, Imagination attended GDC 2018, presenting an opportunity for game developers to get the latest info on our recent hardware and learn more about our new, groundbreaking developer tools. At our booth, we had a number of demos on show and one of these was an AR application we dubbed ‘Game of Gnomes’ (for no other reason than we love … Continued

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If you’re developing for Unity on mobile, this is a blog post you can’t afford to miss! Recently we gave you some PowerVR performance tips for Unreal Engine 4. However, if Unity is more your thing, we’re now going to share with you the Unity performance-boosting tips from our very useful PowerVR Performance Recommendations document. Most optimisations will apply to all mobile platforms … Continued

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Some of our PowerVR Developer Technology team are living it up in San Francisco this week at the Game Developer Conference 2018 on our Imagination Technologies booth #102. If you’re lucky enough to be at GDC, the fact you’re taking the time to read this blog post suggests you may well be interested in what we’re showing there – which … Continued

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On Monday 19th March, the Game Developer Conference 2018 will open its doors, and professionals involved in the world of making games, from designers and artists to programmers and producers, will gather together for five days of learning, networking and general inspiration. Imagination Technologies has been powering the mobile gaming world since the very beginning and we will, of course, … Continued

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If you are a graphics developer, you have most likely come across RenderDoc at some point during one of your projects. It is a graphics debugger that many developers find saves them a lot of time. It’s now supported on PowerVR and also supports our PVRTC compression format. What is RenderDoc? RenderDoc is a frame-capture based graphics debugger. It’s available … Continued

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Today is International Women’s Day, the annual celebration of the achievements of women around the globe, in all spheres of life. This year the day has particular resonance. The #TimesUp and #MeToo campaigns have dominated headlines and done an effective job in highlighting issues of harassment and gender imbalance across all workplaces. In addition, 2018 represents 100 years since women … Continued

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Welcome to the latest in our series of Visionary interviews with our key thinkers at the company. In this instalment, we spend some time with David Harold, VP of Marketing and Communications who has been with the company since the late ‘90s. Following on from our 25th-anniversary celebrations of last summer, and post the recent changes at Imagination after its … Continued

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Introduction This blog post is a must-read for every Unreal Engine 4 developer that wants to learn about how to optimise for PowerVR platforms specifically, as well as mobile in general. We’ve collected the most relevant tips from our very useful PowerVR Performance Recommendations document to share with you to help you boost your Unreal performance. For the purposes of … Continued

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Over the last few years the concept of virtualization – separating software from the hardware on which it is run – has become familiar to many. In this post, we will describe what virtualization is, and look how it works in PowerVR GPUs, and explain how this provides great benefits to various markets, in particular to automotive. On desktops, virtualization … Continued

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Last year, Imagination announced Furian, our newest graphics architecture and the first major update for PowerVR since 2012. This introduction marks a significant step in satisfying the ever increasing demands for more device performance, especially for new use cases such as AR, VR and AI, while keeping PowerVR at the top of the pile for power efficiency and performance in embedded … Continued

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