Tag: 360 video


Imagination is known for its chip IP for mobile devices such as smartphones and tablets and has has a strong reputation as a market leader with regards to performance, power and area. Complementing this, Imagination also has IP related to ray tracing, a technique considered to be the ‘holy grail’ for computer graphics enabling the development of ultra-realistic lighting in … Continued

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360° VR panorama videos have been trending on YouTube since the viewing feature was introduced in 2015. Even without a VR headset they offer a uniquely immersive experience. What I’m referring to are mostly live action movies shot with a growing list of 360° video capable cameras. These panoramas are actually two 360×180 equirectangular 2D images stitched together and projected … Continued

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For TV industry watchers, it may seem that the development of television technology has stagnated in recent years. This is due to the resolution battle plateauing due to 4K becoming mainstream and a growing trend for millennials to prefer tablets and smartphones over the TV as the device of choice for watching online video and catch-up services. Similarly, the death … Continued

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Some industry analysts and journalists are approaching 360 video with skepticism, fearing another 3D TV moment. Here are seven reasons why we think 360 video is here to stay: 1.      (User generated) content is king Adoption of new video technologies is often driven by user generated content.  Only Panasonic and Fuji made any real attempt to create cameras to easily … Continued

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