Tag: encoder

Product differentiation – one of the industry’s most dreaded topics – seems to be making a strong comeback as more and more vendors try to find ways of setting themselves apart to avoid the bottomless pit of price competition. Vendors need the so-called USPs (unique selling points) within a product that consumers will find attractive and meaningful. These sometimes subtle, … Continued

With the recent launch of our next generation video cores, the PowerVR D4500MP decoder and PowerVR E4500MP encoder, we have brought a series of exciting new features designed to preserve colour fidelity from source to display and provide the performance required for ultra-high definition video applications. Building on the strength of the highly acclaimed PowerVR Series3 IP core families, these … Continued