Imagination Blog

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Tag: H.265

PowerVR E5810 Encoder
Consumer multimedia
Francisco Socal

PowerVR Video: ready for the prosumer camera boom

Over the last few years the digital camera market has come under increasing attack from the smartphone. As each year sees an increase in quality of the standard smartphone camera so the consumers’ need for a compact camera declines. And the pressure is relentless; with the appearance of dual

Consumer multimedia
Alex Voica

PowerVR Series5 video encoders scale from wearable to professional markets

Jeff Bier wrote in his monthly column that CES 2015 marked the year when the Internet of Things (or what I’d like to call connected devices) began to see. Whether it’s a sports camera, smartphone or a professional DSLR, most video content of the future will be encoded

Consumer multimedia
Simon Forrest

Imagination hosts DTG Emerging Technologies group meeting

Following successful events at Dolby and the 5G Innovation Lab at the University of Surrey, the third meeting of the DTG Emerging Technologies group was hosted by Imagination on 14th November 2013.  For those unable to attend, here’s a brief summary on what was discussed. The Emerging Technologies

HEVC CIE BT 2020
Consumer multimedia
Simon Forrest

The emergence of HEVC and 10-bit colour formats

In case you haven’t seen the latest headlines, Imagination recently announced PowerVR D5500, the world’s first multi-standard 10-bit video decoder that is able to handle the H.265 (HEVC) standard at 4K (Ultra HD) resolution. H.265, which was officially ratified earlier this year, aims to provide roughly double the

Consumer multimedia
Simon Forrest

4K, HEVC and 3D TV: Trends and highlights from the 2013 NAB Show

Over the last eight years the NAB Show (held yearly at the LVCC in Las Vegas) has continuously evolved and grown.  Over 90,000 media and entertainment professionals attended from over 150 countries, representing more than 1,500 companies in the broadcast industry. Overall the 2013 NAB Show focussed on

PowerVR video IP solutions for wireless displays

After coming back from MWC 2013 in Barcelona where we’ve launched the PowerVR G6100 – our most smallest PowerVR Series6 GPU to date -, we’re dedicating this entry to a ‘behind the scenes’ look at the other important announcement made during the show. We’ve stated in a recent

LG Smart TV UI
Consumer multimedia
Simon Forrest

4K TVs and the Connected Home take center stage

The dust is starting to settle over one of the largest consumer electronics shows of the year so it’s the perfect time to review some of the best technologies we’ve seen during a very busy week for Imagination in Las Vegas. CES 2013 saw a record number of

Free viewpoint TV
Consumer multimedia
Simon Forrest

The Future of TV

TV has undergone an amazing transformation throughout the last decade with the transition from analogue to digital broadcasting, the penetration of high-definition services (HDTV), increasingly larger displays driven by the migration from cathode-ray through plasma, LCD and LED towards OLED screen technology, right through to today’s trend in

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PowerVR Vision & AI design team collect another award

We’re delighted that the design team for our PowerVR Series2NX Neural Network Accelerator (NNA) has been honoured with a prestigious British Engineering Excellence Award (BEEA). The BEEAs were established in 2009 to demonstrate the high calibre of engineering design and innovation in the

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Imagination Technologies: the ray tracing pioneers

After a period out of the spotlight, ray tracing technology has recently come back into focus, taking up a lot of column inches in the tech press. The primary reason is because graphics cards for the PC gaming market have

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Amazon Lights up its Fire TV Stick 4K with PowerVR

Amazon, the internet shopping giant, announced earlier this week the latest version of its media streaming device, the Fire TV Stick 4K. First released in 2016, the Fire TV stick brings catch-up streaming services to any TV with an HDMI

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