Imagination Technologies Group plc (LSE:IMG; “”;Imagination””;) a leader in System-on-Chip Intellectual Property (“”;SoC IP””;) reports that Centrality Communications (“”Centrality””), a world leader in GPS SoC, has licensed a new video core from Imagination. Centrality will use this technology in its future generation of processors for navigation applications.
Centrality has previously licensed PowerVR MBX family graphics IP for use in advanced GPS SoC product, and has also extended this existing license.
Rob Baxter, president and chief executive officer, Centrality, says: “”;By integrating GPS, media and graphics, Centrality defines the new standard in features and value for navigation devices. Our navigation processor families have been architected from the ground up for navigation infotainment and we know that Imagination’s best-of-breed multimedia technologies will be a valuable tool as we implement the next generation.””;
Says Hossein Yassaie, CEO, Imagination Technologies: “”;Centrality Communications has a deserved reputation for innovation and products proven in high-volume production with the world’s leading navigation manufacturers. We are delighted for our market leading technologies to be a part of its future roadmap.””;
Under the terms of its licensing arrangements Imagination receives license fees and royalty revenues on SoCs incorporating Imagination’s IP shipped by partners.
About Centrality Communications
Centrality Communications is a fabless semiconductor company based in Redwood City, Calif., and with major facilities in Shanghai, Taipei, Seoul, and Brussels. Centrality’s families of navigation processors deliver the new standard in features and value for the navigation infotainment system (NIS) market.
Editor’s note: In June 2007, SiRF Technology Holdings Inc. (NASDAQ: SIRF) announced its aquisition of Centrality Communications Inc. For more details, see http://www.sirf.com/.
About Imagination Technologies
Imagination Technologies Group plc a leader in SoC IP develops, licenses and supplies market-leading graphics, video and display cores, real-time multi-threaded DSP/RISC processors and communication and broadcast technologies for the mobile, consumer, automotive and PC markets. It supplies licensable IP (Intellectual Property) supported by advanced development tools to leading semiconductor and consumer electronics companies worldwide. Imagination Technologies Group plc has its corporate headquarters in the United Kingdom and is publicly traded on the London Stock Exchange (FTSE:IMG).