Press release

14 February 2005

Imagination Technologies’ PowerVR MBX Drives Console-class Mobile 3D Gaming on the Texas Instruments OMAP 2™ Architecture at 3GSM

Share on linkedin
Share on twitter
Share on facebook
Share on reddit
Share on digg
Share on email

London, UK: Imagination Technologies [LSE: IMG], a leader in system-on-chip intellectual property (SoC IP), and one of its licensing partners, Texas Instruments Incorporated (NYSE: TXN) (TI), are demonstrating high-end mobile multimedia content at the 3GSM World Congress 2005.

The PowerVR enabled Texas Instruments OMAP 2 architecture enables the very highest performance mobile multimedia content. On show at 3GSM will be the stunning PowerVR Racer demo and content from a range of 3D graphics and middleware partners showing the future of mobile 3D gaming.

PowerVR MBX enables the migration of complex 3D/2D graphics and video content, with class leading performance and full 3D features such as skinning, FSAA, curved surfaces, per-pixel lighting and texture compression, to such platforms as mainstream mobile phones and handheld gaming devices.

“”With PowerVR MBX the OMAP 2 architecture will enable advanced graphics capabilities and state-of-the-art gaming content to be brought to an even wider range of mobile handsets and their users,”” said Hossein Yassaie, CEO, Imagination Technologies.

“”;We are excited by the level of gaming experience that the combination of TI’s OMAP 2 ‘All in One Entertainment’ and the PowerVR MBX 3D core can deliver,””; said Paul Werp, Cellular Systems Strategic Marketing Director, Texas Instruments. “”;3D gaming is a key 3G revenue generator and we are glad be at the heart of enabling mobile console quality graphics.””;

See advanced 3D mobile gaming demonstrations on Imagination Technologies’ booth Hall 4 Stand K9, and TI’s booths, Hall 1 stand B6 and Hall 2 stand E19.

Public Relations Contact

If you have any enquiries regarding any of our news or press release items, please contact:

United Kingdom

david.harold@imgtec.com
Tel: +44 (0)1923 260511

jo.jones@imgtec.com
Tel: +44 (0)1923 260511

Connect

Sign up to receive the latest news and product updates from Imagination straight to your inbox.
  • This field is for validation purposes and should be left unchanged.