Press release

11 Jan 2001

Imagination Technologies says POWERVR SGX driving migration towards shader-based graphics in mobile

Over 100 products now shipping with SGX shader-based graphics

Imagination Technologies, a leading multimedia chip technologies
company, reports that mobile graphics hit a new milestone this month, with over
100 leading consumer electronics products now utilising Imagination’s POWERVR
SGX to deliver advanced shader-based graphics.

Enabling over 25
handsets and over 75 netbook and mobile Internet device (MID) products, Imagination’s
POWERVR SGX is the driving force behind the delivery of OpenGL ES 2.0 into the
hands of consumers.

Says Tony
King-Smith, VP Marketing, Imagination: “”Semiconductor manufacturers and OEMs
have embraced shader-based graphics for mobile more rapidly than we expected. The
majority of mobile applications processors in design today from key
manufacturers are using OpenGL ES 2.0 capable graphics from Imagination,
including Texas Instruments, Intel, NEC, Samsung, Renesas and others. And the
headline products in the mobile segment today are already those with shader
capabilities, such as the Sony Ericsson Satio.””

Imagination’s
POWERVR SGX graphics IP cores now range from SGX520, the world’s smallest
OpenGL™ ES 2.0 mobile core, to SGX543MP16 for high-performance console and
computing devices. All members of the SGX family also fully support the popular
OpenGL ES 1.1 and OpenVG 1.1 standards, with a growing number of cores also
providing full support for DirectX 9 and DirectX 10. Imagination provides
mature and comprehensive reference drivers for all major operating systems
including Linux, Symbian, Windows Vista/XP, Windows Mobile and Android.

Albin Olofsson, Tools
Product Manager, Developer World, Sony Ericsson says: “”With OpenGL ES 2.0
shader-based graphics enabled by POWERVR SGX, the Sony Ericsson Satio smartphone
will set a new benchmark for mobile phone graphics and create an exciting
opportunity for applications developers to move to the next level of graphical
sophistication. We are delighted to be working closely with Imagination to
deliver their advanced SDKs and support capabilities to our thriving developer
ecosystem.””

About Imagination Technologies

Imagination
Technologies Group plc (LSE:IMG) – a global leader in multimedia and
communication silicon technologies – creates and licenses market-leading
processor cores for graphics, video, multi-threaded embedded processing/DSP and
multi-standard communications applications. These silicon intellectual property
(IP) solutions for systems-on-chip (SoC) are complemented by strong array
of software tools and drivers as well as extensive developer and
middleware ecosystems. Target markets includemobile phone, handheld multimedia, home consumer entertainment,
mobile and low-power computing, and in-car electronics.Its licensees include many of the leading semiconductor
and consumer electronics companies. Imagination has corporate headquarters in
the United Kingdom, with sales and R&D offices worldwide. See: www.imgtec.com.

Media contacts

If you have any enquiries regarding any of our news or press release items, please contact:

United Kingdom

david.harold@imgtec.com
Tel: +44 (0)1923 260 511

jo.ashford@imgtec.com
Tel: +44 (0)1923 260 511

Related blog articles

Image-based lighting

PowerVR Tools and SDK 2018 Release 2 now available

Here’s an early Christmas present for graphics developers – the release of the latest version of our PowerVR Tools and SDK! The headline features for this release include some exciting new examples demonstrating new techniques in our SDK, and some very

on stage in China

PVRIC4 a hit at ICCAD 2018 in China

Imagination’s PVRIC4 image compression tech garnered plenty of attention at the recent ICCAD China 2018 symposium, which took place on 29th and 30th November at the Zhuhai International Convention & Exhibition Centre, China. The annual event focusses on integrated circuit

The ultimate embedded GPUs for the latest applications

Introducing PowerVR Series9XEP, Series9XMP, and Series9XTP As Benjamin Franklin once said, only three things in life are certain: death, taxes and the ongoing rapid advancement of GPUs for embedded applications*. Proving his point, this week, Imagination has once again pushed

Opinion: the balance between edge and cloud.

Simon Forrest explains how embedded chips can meet the challenge of delivering true local AI processing. GPUs and NNAs are rapidly becoming essential elements for AI on the edge. As companies begin to harness the potential of using neural networks

Stay up-to-date with Imagination

Sign up to receive the latest news and product updates from Imagination straight to your inbox.

  • This field is for validation purposes and should be left unchanged.