Press release

03 Sep 2015

Pioneer licenses Imagination’s FlowRadio platform for its in-car app program

AppRadioLIVE app showing trending stations running on Pioneer’s AVH-X8700BT AV head unit


Berlin, 3rd September, 2015 – Imagination Technologies (IMG.L) announces that leading in-car entertainment manufacturer Pioneer has licensed Imagination’s FlowRadio internet radio service for its in-vehicle app program. The internet radio and podcast content delivered by FlowRadio will be available through Pioneer’s AppRadioLIVE app as a one-off in-app purchase called the Pioneer Radio Collection for €2.99*.

The start of a long-term technology partnership, Pioneer and Imagination will continue to work together on connected audio initiatives for the dashboard.

FlowRadio incorporates a full internet radio service with instant access to over 25,000 stations worldwide, in addition to ‘listen again’ programmes and around 270,000 podcast episodes. Part of Imagination’s FlowCloud platform, FlowRadio includes a comprehensive set of back-end management tools and APIs to interact with a wide range devices including full support for account management and portal hosting.

Ronan McDonagh of Pioneer’s Multimedia Technology Planning Team says: “Radio continues to be incredibly popular worldwide and we wanted to offer our customers the best possible solution for the car that fits in with the growing trend towards connectivity. Partnering with Imagination is ideal as they have unrivalled heritage with radio from their dominance with DAB to the development of FlowRadio, which delivers a superior internet radio service with class-leading user-interface and content recommendation algorithms. We are extremely excited about this announcement but also to be working with Imagination to enable a range of additional connected car projects that we have in the pipeline.”

Tony King-Smith, Imagination’s EVP of marketing says: “We are delighted to be working with Pioneer who has such prominence within the in-car entertainment space and look forward to continuing this exciting partnership and drive to be at the forefront of internet radio across all platforms globally. Quality, reliability and scalability are at the heart of FlowRadio making it, we believe, the best internet radio platform available. FlowRadio is part of a portfolio of cloud-based services with a roadmap that we are developing into many new areas including the connected car.”

FlowRadio is just one part of Imagination’s overall radio strategy to address the enduring popularity of radio worldwide and to help radio thrive in an increasingly connected world. Imagination continues to deliver innovation in digital and internet radio devices through consumer division, Pure and is also working on a number of other radio projects with partner 7digital.

Under the terms of its licensing arrangements, Imagination receives license fees and royalty revenues on shipments of SoCs incorporating Imagination’s IP.

For more information, please visit and

Editor’s notes:

*AppRadioLIVE in-app purchase of Pioneer Radio Collection is available now for iOS with Android coming soon

About Pioneer Corporation

Pioneer Corporation is a leading global manufacturer of electronic products for the consumer and professional markets. To embody our philosophy, “Move the Heart and Touch the Soul”, based on its core Car Electronics business, Pioneer brings the world ever‐new products and services. It also develops organic EL lighting, medical and healthcare equipment‐related products. Its shares are traded on the Tokyo Stock Exchange. For more information on Pioneer, visit the company’s website at

About Imagination Technologies

Imagination is a global technology leader whose products touch the lives of billions of people across the globe. The company’s broad range of silicon IP (intellectual property) includes the key processing blocks needed to create the SoCs (Systems on Chips) that power all mobile, consumer and embedded electronics. Its unique software IP, infrastructure technologies and system solutions enable its customers to get to market quickly with complete and highly differentiated SoC platforms. Imagination’s licensees include many of the world’s leading semiconductor manufacturers, network operators and OEMs/ODMs who are creating some of the world’s most iconic products. See:

Follow Imagination on Twitter, YouTube, LinkedIn, RSS, Facebook and Blog.

Imagination Technologies and the Imagination Technologies logo are trademarks of Imagination Technologies Limited and/or its affiliated group companies in the United Kingdom and/or other countries. All other logos, products, trademarks and registered trademarks are the property of their respective owners.

Imagination Technologies’ Press Contacts:
UK: Vicky Hewlett +44 (0)1923 260 511
USA: Jen Bernier-Santarini +1 408-530-5178

Media contacts

If you have any enquiries regarding any of our news or press release items, please contact:

United Kingdom
Tel: +44 (0)1923 260 511
Tel: +44 (0)1923 260 511

Related blog articles

Image-based lighting

PowerVR Tools and SDK 2018 Release 2 now available

Here’s an early Christmas present for graphics developers – the release of the latest version of our PowerVR Tools and SDK! The headline features for this release include some exciting new examples demonstrating new techniques in our SDK, and some very

on stage in China

PVRIC4 a hit at ICCAD 2018 in China

Imagination’s PVRIC4 image compression tech garnered plenty of attention at the recent ICCAD China 2018 symposium, which took place on 29th and 30th November at the Zhuhai International Convention & Exhibition Centre, China. The annual event focusses on integrated circuit

The ultimate embedded GPUs for the latest applications

Introducing PowerVR Series9XEP, Series9XMP, and Series9XTP As Benjamin Franklin once said, only three things in life are certain: death, taxes and the ongoing rapid advancement of GPUs for embedded applications*. Proving his point, this week, Imagination has once again pushed

Opinion: the balance between edge and cloud.

Simon Forrest explains how embedded chips can meet the challenge of delivering true local AI processing. GPUs and NNAs are rapidly becoming essential elements for AI on the edge. As companies begin to harness the potential of using neural networks

Stay up-to-date with Imagination

Sign up to receive the latest news and product updates from Imagination straight to your inbox.

  • This field is for validation purposes and should be left unchanged.