Press release

08 January 2004

PowerVR MBX Graphics for Mobile Devices at CES 2004

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London, UK: Imagination Technologies will reveal plans for OpenGL ES on PowerVR MBX and MBX Lite at CES 2004 on January 8th.

John Metcalfe, VP of Business Development (PowerVR), will be discussing profiles, visuals, extensions and OS support plans at the event.

PowerVR MBX has rapidly become the de facto standard for advanced graphics on future handheld devices including PDAs and mobile phones. The technology is already licensed by a number of the world’s top semiconductor manufacturers and is also available for licensing from ARM alongside ARM microprocessor cores.

“”;PowerVR is committed to the development of open standard APIs that allow manufacturers to incorporate new graphics capabilities, such as those found in our PowerVR MBX core, into their products,””; said Metcalfe.

PowerVR believes that OpenGL ES can fulfil the requirements of a feature rich, compact and scalable API, which will expose the ever-increasing graphical capabilities of embedded devices..

Imagination’s PowerVR MBX is a very compact and efficient 2D/3D graphics solution for future wireless multimedia devices, optimised for low power and high performance.

PowerVR MBX graphics cores provide mobile communication devices with stunning embedded graphic capabilities, thereby opening up a new world of mobile phone and PDA content, including 3D gaming.

PowerVR MBX includes all the features of the latest generation of PowerVR technology including:

  • Scene Manager™ – seamless scene complexity management to support arbitrarily complex scenes in limited memory footprint applications
  • FSAA4Free™ – full screen anti-aliasing with no performance loss delivers a significant improvement in visual quality by using high resolution rendering and filtered scaling. The result is smoother, more realistic graphics at mobile resolutions
  • ITC™ – Internal True Colour operations performed on chip at 32 bpp for superior colour precision
  • PVR-TC™ – PowerVR Texture Compression
  • Support for Crytek Polybump
  • AHB Interface for ARM bus architectures
  • Optimisation for UMA (Unified Memory Architectures)

PowerVR MBX also enables all key 3D features, including: Flat and Gouraud shading; Perspective texturing and shading; Specular highlights; 2 Layer Multitexturing support; Full tile blend buffer; Effective fill rates that increase with 3D complexity; Per vertex fog; 16-bit textures; 32-bit textures; Point, bilinear, trilinear and anisotropic filtering; Full range of blend modes; Alpha test.

The PowerVR approach to 3D graphics starts from the premise that taking a different algorithmic approach to 3D processing can eliminate all redundant processing and memory bottlenecks. This revolutionary approach keeps as much processing as possible on-chip minimising costly accesses to off chip memory and improving performance. This unique technique of tile-based deferred texturing has been successfully patented worldwide.

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