Press release

11 January 2001

PURE puts its weight behind Germany’s first national digital radio multiplex

German commercial broadcasters facilitate European digital radio revolution

London, UK 16th December 2010: PURE, the world leading radio maker, announces its full support for the launch of Germany’s first national digital radio multiplex, which will revolutionise the European digital radio landscape.

Germany’s public broadcaster, Deutschlandradio and commercial broadcasters, REGIOCAST DIGITAL, Die Neue Welle Rundfunk-Verwaltungsgesellschaft mbH & Co. KG, Entspannungsradio GmbH i.G., ERF Medien e.V., Radio 97,1 MHz Hamburg GmbH (ENERGY) and REGIOCAST DIGITAL GmbH are working together to deliver national digital radio services in 2011 alongside the launch of regional DAB+ programmes offering German listeners more choice than ever before.   

Says Colin Crawford, PURE’s director of marketing: “The launch of Germany’s first national digital radio services is both historic for German radio listeners and an enormous step forward in the foundation of the DAB family of standards as the radio technology of choice for Europe and beyond.  PURE is committed to supporting this historic announcement by bringing to market our full digital radio range – the world’s largest range of globally compatible ‘profile 1’ digital radios – via our long-standing office in Frankfurt and strong relationships with leading German retailers”. 

Germany joins a growing number of European countries who have chosen the DAB family of standards (DAB, DAB+, DMB) as their national digital radio standard including UK, France, Italy, Spain, Denmark, Belgium, Hong Kong, Hungary, Malta, Monaco, Netherlands, Norway and Switzerland. Digital radio is also on test and trial in Croatia, Poland, Portugal, Ireland and Sweden. By going digital the radio industry is adhering to the EU Digital Agenda by putting European listeners and businesses at the forefront of a digital revolution creating jobs and increasing investment within Europe.

For more information, please visit or call +44 (0) 845 1489001.


About PURE

PURE is the world’s leading manufacturer of broadcast and internet-connected digital radios, the number one supplier of digital radios in Europe and the creator of the EVOKE-1S, the world’s most popular and iconic digital radio. PURE radios increasingly support all the broadcast standards in the DAB family used across all key markets in Europe and beyond. PURE is also leading the way in internet-connected radios based on its Flow technology and the PURE Lounge portal ( Designed and engineered in the UK, all of PURE’s products are manufactured with the environment in mind and at ethically audited facilities. PURE is a division of Imagination Technologies Group plc. See

Press Contact:
Vicky Deacon
Home Park Estate
Kings Langley
Herts WD4 8LZ
tel +44 (0)1923 260 511
fax +44 (0)1923 270 188

Media contacts

If you have any enquiries regarding any of our news or press release items, please contact:

United Kingdom
Tel: +44 (0)1923 260 511
Tel: +44 (0)1923 260 511

Related blog articles

PowerVR in silicon: Vivo Y83 smartphone review

If you were watching the World Cup earlier this year and for some reason weren’t gripped by what you were seeing you may have noticed the brand ‘Vivo’ on the advertising hoardings running down the sides of the pitches. I’d

Imagination at Smart China Expo panel

Imagination focuses on artificial intelligence at Smart China Expo

On August 23rd-25th 2018, the first Smart China Expo was held in Chongqing, China and attracted more than 400 attendees from all over the country. The event was jointly organized by a variety of organisations; the Chongqing Municipal People’s Government;

Stay up-to-date with Imagination

Sign up to receive the latest news and product updates from Imagination straight to your inbox.

  • This field is for validation purposes and should be left unchanged.
Contact Us

Contact Us